Tag: Branding

  • Why AI-Generated Website Copy Needs Brand Voice Direction

    Many think AI can write perfect website copy solo, but without your brand voice, it sounds like a robot reciting a grocery list. You wouldn’t let a stranger speak for you at a party-so why let AI do it online? Give it direction, or risk sounding generic, bland, or worse-forgettable. Key Takeaways: AI-generated copy lacks…